When you’re selling your home, you want to promote those features that will be of highest interest to prospective buyers. After all, the more reasons a buyer has to love your property, the more likely they are to make a great offer.

Increasingly, one category of features that buyers are looking for is energy efficiency. So, if there are specific energy-saving characteristics of your home, make sure those are highlighted when selling.

When considering the energy-efficient characteristics of your property, consider the following:

• Appliances: Fridge, stove, washer, dryer.
• HVAC: Furnace, air conditioner.
• Insulation. (Especially in the attic.)
• Home technology. For example, a system that automates heating, cooling, lighting, etc., to keep energy usage to a minimum.
• Lighting. Have you switched to LED bulbs or fixtures?
• Windows and doors. For example, did you replace windows in recent years to help lower heating and cooling costs?

If something stands out as particularly energy-efficient, it will be of interest to many buyers.

And, obviously, if your home has a unique energy-efficient feature, such as solar panels, you’ll definitely want to point that out in the listing description.

Want more tips on maximizing the appeal of your property? Call today.

When you plan to take a journey somewhere, you hope it will be smooth sailing all the way. That simply means the trip will be relatively trouble-free, and without stress or hassles.

Well, selling your property is like a journey. So, how do you ensure that adventure will be “smooth sailing” for you?

While no one can guarantee there won’t be a challenge or two to overcome on the road to selling your home, there are proven ways to help ensure everything goes well.

First of all, preparation goes a long way toward having a successful sale. Start early. Make a list of what you need to do around your property to get it ready for buyers. That list will include cleaning and tidying, of course. But, you might also need to get some minor repairs done, and perhaps even a few upgrades (such as painting or a new kitchen sink.)

Don’t wait until the last minute if you’ll need a contractor to do those repairs or upgrades. Find and book a professional now.

Second, take the time to fully understand the selling process and what to expect. Don’t be shy about asking questions. For example, if it’s been a while since you last sold a home, you might need to refresh your understanding of how scheduling works for viewings, what staging is all about, how offers are received and considered, etc.

The better you understand the selling process, the more comfortable you’ll feel.

Thirdly, and most importantly, give me a call early in the process. I can offer the advice and help you need to sell your property quickly and for the best price. I can also make your selling adventure go smoothly and successfully.

In other words, if you want “smooth sailing”, call me!

Imagine you've been waiting for the right moment to sell your home and you're finally ready to pull the trigger and list it. But, just as you're about to put up the sign, you notice that a few other FOR SALE signs have unexpectedly popped up in the neighbourhood.

Oh no! Now there are competing listings. Does that mean you should put your plan to sell your property on hold?

Not necessarily.

Just because comparable homes are for sale in the area doesn't mean it's not a good time to make your move. In fact, even if there is a sharp increase in local listings, active buyers will likely outnumber properties available.

In that scenario, you'd get several interested buyers. Your home might have desirable features that some buyers are eagerly looking for, giving your home the advantage over others on the market.

In addition, a large part of a successful sale is in how a property is marketed and promoted. With effective marketing, your home is more likely to be noticed by the right type of buyers... buyers who are actively looking for a property like yours.

So, waiting for the perfect moment to sell your home rarely makes sense. In most cases, the best time to list is now.

That being said, it is helpful to find out exactly what to expect should you list your property in today's market. To find that out, contact me today.

Imagine you want to take the “trip of a lifetime” this fall. Would you leave it until the summer to start planning, booking dates, and generally getting ready?

Probably not. A trip like that is a big deal. You’d want to start making arrangements now, so by the time you’re ready to go to the airport, everything will be set for you and your family to have a great time.

The same is true when selling your home. If you intend on listing your property in the spring or summer, now is the time to start making plans.

Starting the process early in the year gives you four significant advantages:

1. Ample time to prepare your home. Starting now gives you time to declutter your property, get needed repairs done, and otherwise make your home ready to be seen by buyers.
2. Less stress. Unless you enjoy scrambling to get things done within a tight timeline, you want to give yourself as much time as possible to prepare for your home sale without the stress of a tight timeline. Starting early gives you that.
3. Listing date flexibility. Starting now means you’ll likely get your property prepared for the sale early in the year. Sure, your plan might be to list in the summer. But, if the market changes or some other opportunity presents itself, you’ll be able to list sooner. Your home will be ready.
4. More time to find your next home. If you’ll also be looking for a new home, starting the process now will give you more time to explore neighbourhoods, get financing arranged, and determine the ideal type of home for you.

As you can see, it pays to start the process now, even if you won’t be selling until spring or summer.

There are numerous reasons why you might need to sell early in the year. Perhaps you even need to sell this month! Whatever your reasons, preparation is key. Make the right moves now and your sale is likely to go smoothly and successfully.

Follow these tips:

1) Make a list of what needs to be done around the property to prepare it for listing. That includes decluttering, cleaning, getting needed repairs done, and so forth.

2) Schedule those tasks. On a calendar or planner, block out ample time to do everything on your list. Give yourself a time buffer because things can often take longer to do than expected.

3) Get help. You don’t need to do everything yourself. Consider hiring a painter, contractor, cleaning service, and other professionals. Outsourcing can reduce a lot of the stress of selling while ensuring your property is prepared in time.

4) Dispose of unwanted items that may have accumulated over the years in the garage, basement, and closets. You can have a yard sale, sell stuff online, donate items to charity, or take them to your local recycling centre.

5) Free up your schedule during the period you expect your property to be on the market. You want your home to be accessible for showings as often as possible, giving prospective buyers a lot of flexibility when scheduling.

The idea is to get your property as “sales-ready” as possible — as early in the year as possible. That way, when it comes time to list your home, you won’t have to scramble to get it ready. The hard work will be done and you’ll be able to focus on selling your property quickly and for the best price.

Want more tips on preparing your home for sale? Call today.

When you’re selling your home, you may find buyers who want to see it later in the evening, when it’s dark outside. In that circumstance, effective home lighting becomes more important.

The best place to start is with exterior lighting. If you have soft ground lamps on the walkway, make sure those are turned on. That will make for a more pleasant and inviting trip up the walkway.

Do you have motion detection lighting? Make sure those are set to continuous lighting. It can be jarring for a buyer to be hit with an unexpected beam of bright light when walking to your door.

Also, check the brightness of exterior lights. If they are bordering on blinding, replace the bulbs with lower wattage options.

Inside the home, keep curtains and other window coverings open. Although it may be dark outside, an unobstructed window will help make the room seem more inviting and spacious.

Turn on your full lighting system in the backyard. Make that outdoor space enticing for buyers to check out.

If you have dark areas in your home, such as a basement room or walk-in closet, explore ways to light it better.

Overall, you want the lighting to help buyers see and appreciate the best qualities of your property.

Want more advice on selling your home? Call today.

When preparing your home for sale, you need to fix things up, declutter, perhaps slap a fresh coat of paint on a few walls. That’s all part of getting your property ready for buyers.

But there’s another type of preparation that you also need to do. And, the sooner you do it, the less stressful your move will be. You need to get all your paperwork together.

Here’s what to gather:

• Property documents such as deeds, easements, surveys, liens, etc.
• Mortgage documents, plus any other loans (i.e., line of credit) that use the property as collateral.
• Maintenance and service agreements that may continue with the new owners.
• Warranties and guarantees that are transferrable to the new owners.
• Recent utility bills, such as water, electricity, etc.
• Rentals (i.e., water heater rental.)
• Home security agreements and codes.
• Contracts for any work done on an ongoing basis. For example, lawn maintenance.

Getting these records together early will ensure you’re not scrambling at the last minute to find them. Some of these documents, such as warranties, also make for attractive selling features.

When considering whether or not to sell their home, many people think about market conditions. They consider whether it’s a buyer’s or seller’s market. They look at trends. They try to time the sale to get the best price for their property.

While market conditions certainly can play a role in deciding whether you should sell now rather than later, many other factors can influence that decision too.

For example, you might have outgrown your home and need more space. Perhaps you need an extra bedroom or a larger kitchen. If you wait until market conditions are perfect, you may languish for months — or even years— in a home that’s too small for you. The same can be said for downsizing.

Another “non-market” reason you might want to sell your home sooner rather than later is the neighbourhood. Is there another community more suited to your lifestyle that you want to get into? If it’s a particularly desirable area, you don’t want to wait too long to make a move. If you do, you might lose some good opportunities.

There’s also the emotional side of the decision to consider. You might simply want to move for no other reason than you need a change. That’s as good a reason as any to put up the For Sale sign and find your next dream home.

Other non-market reasons for selling include:

- Wanting a shorter commute to work
- Desiring a different style of neighbourhood. (Rural rather than urban.
- A change in family situation.
- Living closer to relatives and friends.
- Wanting a particular property feature, such as a backyard with mature trees.

The point is, don’t just consider market conditions when deciding to sell. Look at all the reasons and then move forward with confidence. After all, you can sell and buy in any market.

When prospective buyers view your property, you hope they will think it’s the perfect fit for them. It might well be. However, there are things that can get in the way of a buyer recognizing that perfect fit and making an offer.

Take a look at these common reasons why some buyers will walk away from an otherwise ideal property:

1. Poor staging.

Is staging really that important? According to several studies, an effectively staged home will usually sell faster and for a higher price. Staging not only makes your home look good to buyers, it also shows off all the positive characteristics of your property.

2. Clutter.

Psychologists tell us that clutter often makes people uneasy. That’s definitely not the feeling you want to convey when showing your property! Also, clutter is more apparent to visitors than it may be to you. So, if you have a room that seems a bit cramped to you, imagine how it feels to the buyer.

3. Maintenance issues.

Just as clutter does, maintenance issues make buyers uneasy. If they see a dripping faucet in the bathroom, they may worry there are more serious issues lurking elsewhere. Also, maintenance issues are distracting. (Buyers will notice the faucet leak rather than the beautiful tiles.) So, get any needed repairs done when preparing your home for sale.

4. List price.

Setting the list price is both an art and a science. You want the price to attract as many qualified buyers as possible. If it’s set too high — or even too low — buyers who might have otherwise made an offer won’t even bother to see your property. Make sure your home is priced right.

The good news is, these situations are easy to avoid. So don’t give buyers reasons not to like your property, especially if it may be ideal for them. Make sure your home shows its best.

What is it about your property that stands out? What will buyers like most about it? What are your home’s most enticing features?

Answering those questions will help you determine which features to emphasize when selling your home. After all, you want buyers to notice and appreciate your property’s best characteristics.

But here’s the challenge...

It can be difficult to determine which features of your home are particularly desirable to buyers. You live there! So, there might be a fantastic characteristic of your property that you’ve gotten used to. You might not even realize its value.

One way to gain perspective is to ask friends, “What is it about our property that you like most? What stands out to you?” Ask them to be candid. Often, they’ll reveal characteristics about your home that may surprise you. You’ll definitely gain insights that will help you when listing.

Another technique is to compare your property to others in the neighbourhood. Buyers often target neighbourhoods, so realizing how your home stands out can be helpful when marketing it. For example, your property might have a larger backyard than most others on the street, or it might have a lot of recent upgrades.

Another way to discover your home’s most attractive features is to talk to me. I can tell you what buyers will like most about your property.

Imagine a kid running a lemonade stand. He’s selling his product for 25 cents a cup. He’s doing okay. Sales are good. Then someone comes up to his stand and says, “I’ll give you 50 cents for a cup. But, I don’t have the money right now. Give me the lemonade and I’ll pay you later.”

Should he take the deal?

Chances are, you’d advise against it. After all, just because the price is high —in this case, double — doesn’t mean the offer is a good one. There’s a chance the customer won’t come back with the promised 50 cents!

That’s a simple example but applicable when considering multiple offers for your home. Yes, the offer with the highest price is often the one to accept, but there are situations when that’s not the case.

For example, you should be careful when considering the highest offer if the buyers’ financial situation is uncertain. Have they attached an appropriate deposit? Have they secured a prearranged mortgage from a reputable lender? Has their current home been sold, or is it at least listed for sale?

It may turn out that the offer is fine, but these are questions that should be considered.

Another scenario involves conditions. The highest offer might have conditions such as your property passing a home inspection or the buyers selling their current home. That would make the second-highest offer with no conditions more attractive — especially if the price isn’t far off that of the highest offer.

Keep in mind that you can ask to have conditions dropped in your counter-offer.

As you can see, deciding which offer to accept is not as straight-forward as it may seem, especially if you anticipate getting multiple offers.

After your home has been cleaned from top to bottom, it’s natural to want it to stay that way. Don’t you wish you could just wave a magic wand and the place would clean itself? Unfortunately, even Harry Potter can’t manage that!

However, when you’re preparing your property for sale, you really do need to keep it clean and ready for showings. There are several ways you can make doing that a bit easier.

Try these tips:

• The one-minute rule. If a cleaning or tidying task takes you less than a minute, consider doing it right away. For example, keeping the foyer clear of clutter.
• One room a day. After you’ve cleaned and tidied your home, maintain it by focusing on just one room a day. That’s manageable for most people.
• Prioritize the floors. If you can keep the floors clean, everything else will tend to fall into place. Consider a routine where you do a quick sweep or vacuum of the floors each evening.
• Declutter as much as possible. Clutter is the enemy of cleaning! When a room is free of clutter, it’s easier to keep it clean, tidy and looking great.
• Get extras. Buy an extra mop or broom so other household members can help with the cleaning. Also, be sure to stock up on cleaning supplies so you don’t run short just before a viewing appointment.
• Hire a cleaning service. Having a professional cleaning service come once a week—or twice a week when you’re showing your property frequently—can take a lot off your shoulders. Think of it as an investment in selling your home.

 Keeping your home looking “guest-ready” makes your home show better and gets more buyers interested. But, the task doesn’t need to be daunting. Try these tips to make it easier!